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Mapping Web Sites
Paul Kahn
Dynamic Diagrams
Hand-made Site Maps, Part 2
- MetaTools
 | Miniatures of screen shots connected by lines. |
 | Reading left to right, top to bottom. |
- Braun
 | Two levels of the site, with typography conveying the corporate identity. |
 | Color and size separates levels. |
- Apple Computer
 | Colors are used to distinguish first-level sections and these colors are used throughout the site design. |
 | Replaced by a simple table layout during Apple's reorganization in 1997. |
United Airlines
 | Circular graphic map |
 | Colors are used to distinguish first-level sections |
 | Expandable content: clicking on a section title produces a graphic list of its sub-sections |
Sony Computing
 | Popup lists in five categories. |
 | Visual restatement of navigtion system used throughout the site. |
Teton Data
 | Note use of color and line to connect groups on first, second and third level. |
 | Combination of circular and horizontal/vertical organization. |
- Star Wars
 | Mixture of real map (position of planets in space) and concept/features (email notification is somewhere between Bespin and Dagobah?) |
 | Reference to relative position of web site features. |
- Merck
 | Astronomy metaphor used to present home page (center of the solar system) and first level pages (planets) |
 | Link from planet displays second level pages (satellites) |
- Toyota Belgium
 | Metaphor of a circuit diagram. |
 | Metaphor, color, and shading provide very little information value. |
- JAM Design
 | Metaphor of a flying saucer. |
 | 3D graphics, color, and imaginative illustration used to express web site structure. |
- Dynamic Diagrams site views
 | Simplified representation. |
 | Limited to three levels. |
- Zero.One map
 | Suggests three levels but describes two levels. |
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